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Ooops
Today’s Marketing Week carries a full page ad for www.printsells.org – a campaign that doesn’t appear to be technically funded by the Royal Mail, but nonetheless is extolling the virtues of Direct...
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the latest matterbox
The latest Matterbox arrived this morning (pics of the first one are here). It’s a work-in-progress from the Royal Mail, sending interesting stuff from brands that you might want to hang on to and...
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Dear Johnnie Boden
Dear Johnnie Boden, Your fashion empire is one of the Top Five Brands I Want to Work On, but mainly because your DM strategy seems to be a bit flawed, at least from a customer’s point of view. In the...
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